Wednesday, December 5, 2012

E-card Design



 This is the E-card I created for an environmental issue. The issue I chose was Global Warming and how it is effecting us here in New York. I painted the background using a painting application on my iPad and decided that it would work well with this piece. I then wanted to convey the reality of global warming by making the date "December 25" Christmas day, when kids are home and want to play in the snow; however due to global warming it does not snow often from Christmas anymore. I wanted to show that in New York City because of global warming the temperatures have been so mild, that is why I chose to place 75 degrees in the sun, and have flowers and grass blossoming in the middle of winter when it is suppose to be snowing and cold. I added an oil paint filter over the piece to blend it and give the card a textured look. I wanted to keep the message simple and to the point on the inside, as well as the back of the card; I wanted to show an eco friendly design which I was able to find on a google search and it is a butterfly globe. I then added the words 'eco friendly' inside the butterfly to tie it all together. Rather then using words, I wanted the pictures to speak to the viewer and have the viewer find the irony in the piece as well as an awareness of the future.

2 comments:

  1. Very nice. Clever idea and clean. The only thing I would change is Make the type bigger. You could split the head line into 2 lines and make it twice a big.
    Jon

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  2. I think this was a great way to get the point across. It was just 70 degrees here in upstate NY in December!

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